influence

Tamir Elghanayan Interview Series 21 CM

Tamir Elghanayan is an extremely successful entrepreneur who has a thriving business in Los Angeles that has customers all over the world. In this episode, we discuss the most important ingredients of business success especially for entrepreneurs.

Robert Cialdini Vol One Influence CM 21

Robert Cialdini is the author of INFLUENCE the psychology of Persuasion. Out of all the books on Influence out there, this is the one most cited and that I have most bought as a present for people. In this episode, we explore this classic and some of the work of Dr Robert Cialdini.

Margaret Considine Interview Series 19 CM

Margaret Considine is one of the greatest experts on negotiation in the world. I’m lucky enough to have her as a friend and in this fun interview, we explore business, negotiation and the power of persuasion.

Episode 37: Words that Change Minds and Hearts: 12 Linguistic Strategies to change how people feel

The great speakers in the world all have a number of skills that enable them to impact their audiences. In this episode, I explore 12 essential linguistic strategies that can be used to powerfully change the hearts and minds of your audience.

Neil Gordon Silver Bullet Interview Series 18 CM

Neil Gordon has worked with a bunch of top New York Times Bestsellers. His powerful approach the Silver Bullet Method is a phenomenally effective way of understanding your own idea and how to communicate it with the world. In this interview, Neil drops some brilliant bombs of advice and we have a great chat about marketing and effective communication. Worth checking out!