Episode 37: Words that Change Minds and Hearts: 12 Linguistic Strategies to change how people feel

The great speakers in the world all have a number of skills that enable them to impact their audiences. In this episode, I explore 12 essential linguistic strategies that can be used to powerfully change the hearts and minds of your audience.

Generlizations

Exaggerations

Superlatives

Metaphors

Emotionally Intense Words

Euphemisms

3’s 

Rhyming

Contrast

Rhetorical Questions

Counter Intuitive Statements

Promises